IAA INDUSTRY NEWS: What is your music background?
D-A-DUBB: I started rapping at the age of 14 in a West Side Story play in the 8th grade. I had a good performance. All my classmates were pretty surprised. After getting and hearing all the good responses, I started free-styling at parties. Once in high school, I pursued a keyboarding class that allowed me to start composing my own music. The production was horrible, but it gave me a sound to build off of. By the time I was 17 and a junior in high school I had made enough music to take 3 partners, 13 beats, and a number of songs to a premier studio in Denver. Sixteen hours and $500 later, I had my first 13 song LP. I didn’t think much of it, but my classmates were blown away by it, and so was the school’s principal. I was given a spot in a big talent show, and needless to say we rocked the whole school. From that point on I knew it was a career choice for me. I loved being on stage performing and feeling the energy of the crowd. A year out of high school, on July 15th, 1998 I went into business. I released my first tape, with cds to follow. This was not music burned or recorded, but professionally pressed. I then joined the Hip-Hop pioneer movement in Denver and took things to a professional level, with marketing and sales all over the state of Colorado. After 2,500 units sold, it was time for more products. With the work I put out, I helped build a Colorado sound for up and coming artists. Since then I released 11 total projects, which I have overseen the whole production on. They include titles like: Lyrical Ammo, Mental Advisory, I2K Volumes 1 and 2, The S.P.I.C.S., Anutha Relm of Gangstaz, The Trailz of What I See, Nokturnal Playground, Veterans Day, The Sik Sence, and The Knightstalker. I do it all from rap production, engineering, mixing and mastering, marketing, sales, to video directing, which I pioneered in Denver, Colorado. I also started a street team and did promoting as well. I am a true Colorado Veteran.
IAA INDUSTRY NEWS: Why do you want to record and release your own music?
D-A-DUBB: I’ve been recording and releasing my own music for some time now. I do it for the love of hearing somebody else recite my words. That attention you receive is incomparable to anything else. People respect you more when they hear your music. People listen and either hate it or love it. There isn’t another profession that gives you the kind of life experience that music gives you. I’m not talking about listening or simply producing music. I’m talking about when you’re getting out there on the streets, festival and fairs. It’s great, and the exposure gives you an opportunity to experience what the known artists went through before you. It’s a tough business, but it’s so much fun.
IAA INDUSTRY NEWS: What are your songs about?
D-A-DUBB: The majority of my songs detail different aspects of life. When I first started, my music was gangsta street music. It was all about dirt, guns, and drugs. I wrote about a lot of nasty stuff that I considered comedy rap. Over time I began to cover aspects of real life situations with a hype approach. I keep it real without boring you with a life story. I try to touch the listener and make each track something that the majority of people can relate to. I also love making club music. It’s the kind of music the ladies love without the lyrics getting tasteless. Smooth music also is another love of mine. Cruise music, mob music, car music is my thing and is always a must in my arsenal. Also, rock rap is a way that I present my many talents with gritty choruses and emotional feelings. I’m not much of a hip-hop/b-boy type of artist, but if something nice is presented, I can switch up to that style type. In short, I do every kind of rap across the spectrum.
IAA INDUSTRY NEWS: Who are your musical influences?
D-A-DUBB: My musical influences are Rolling Stones, Sting/The Police, Fleetwood Mac, Def Leppard, Michael Jackson, and just about any Oldies. My rap influences include the G.O.A.T. in my opinion Ice Cube. Then I’ll say N.W.A., MC Ren, 2 Live Crew, Sir-Mix-A lot, Geto Boys, and pretty much all 90’s Bay Area Music. Also, No Limit, Dayton Family, Top Authority, South Park Coalition, Ganksta Nip, 2Pac, Dr. Dre, Snoop, Bone Thugs, Ant Banks, Spice 1, Cypress Hill, DMX, and DJ Quik before he dissed Denver (Haa!) are a part of my musical influences. And last but not least, Tech N9ne and the whole Strange Music Camp, the beast of our time now, influenced me musically.
IAA INDUSTRY NEWS: How would you describe your music to people?
D-A-DUBB: When I describe my music to people I try to tell them take Ice Cube, Tech N9Ne, Geto Boys, Dayton Family, and 2 Live Crew, roll them up in a ball, flatten it out to a cd, slap it in the deck, and you will get D-A-Dubb. My music is rough, smooth, real, fast, street, high energy, with a sense of humor. It is legit music.
IAA INDUSTRY NEWS: What makes you stand out from other artists?
D-A-DUBB: What makes me stand out is my voice. My voice is mixed with my high-powered lyrics, beats, harmonized bridges, fast to slow delivery, and a captivating sound. All of these characteristics make me stand out. There is nothing pop about me or my music. My music gives you something with a familiar background, but nothing like you ever experienced.
IAA INDUSTRY NEWS: Tell us about one of the hardest challenges you had to face in your music career and how did you overcome?
D-A-DUBB: One of my hardest challenges in my music career occurred last year. It’s a tough, tough biz as we all know. You can’t just be a rapper, you have to expand your horizon, and venture into other businesses within the industry that’s accessible to you. Well I am one that takes on everything. I produce music, record, engineer, mix, master, run promotions and book on my own. I do record label promotion, artist management, artist production, recording, mixing, and mastering. I work with clients, and do music video directing. I do scripting, camerawork, editing, marketing, shows, rehearsals, venue and club promotions. Really there’s more but I’m just not going to say everything. Well when you juggle all that and try to flip pancakes with your feet, it makes it hard to stand. Work last year got way too intense, and it seemed I wasn’t receiving the anticipated support from fellow co-workers to get a lot of the tasks done. Lack of support has always been an issue for me . It was believed that 2012 was going to be a breakout year for the label, and when it didn’t happen I kind of broke down. I simply ran out of gas. It was my 14th year in business. Many miles of work just didn’t pan out and it all snowballed into a big ball of rage. I needed time to myself. I took a break. I got into home and self-improvement, but it seemed it turned into pharmaceutical self therapy. By the end of the year I ended up in the hospital. I figured at that moment I was too young to be having the procedures done on me that were being done. It was time for some change. At that point I vowed to change the game one more time, only with the intention of leaving my plate clean of nonsense. No stress, no tolerance, and make sure I take care of my health first and foremost was on the agenda. I now have invested in and been invested in another round of feeding my music to the world. I am on a quest to live off my talents.
IAA INDUSTRY NEWS: What are some upcoming projects you are currently working on?
D-A-DUBB: Expect projects in the upcoming weeks. Singles are being released by D-A-Dubb every few weeks on my Mobile App available for Android and Apple Markets. My music is in your pockets. It’s 150 plus songs along with my Beatbox Radio Show Episodes. The App idea I think is a new channel for artists since the sales in music have suffered dramatically due to the rise of modern internet music marketing. I recently completed, ‘Droopy G-The Knightstalker.’ The LP is fully recorded, mixed and mastered by yours truly. Aside from that, we got an Individual Kings Media Enterprize artist coming out with work soon. Currently, I’m working on another IKME Artist LP with Mike D Chill entitled ‘Collaborado’, and I’m working with Menice and the work is entitled ‘Renegade’. New D-A-Dubb music videos are coming mid- August. I’m always working on new music. As far as D-A-Dubb music goes, I don’t make you wait for the album anymore. I get it to you right now. Also my producer team website www.coloradobeataddicts.com is releasing some stuff in a few weeks. A team of 5 producers named the Colorado Beat Addicts supply the market with whatever they might need in the form of beat production. They go by the names D-A-Dubb, Diz White, Case Keyz, Hevy, and J-Skillz.
IAA INDUSTRY NEWS: What are your career goals? Where do you see yourself in 10 years?
D-A-DUBB: My career goal is for my music to be constantly bumped in every neighborhood of every city of this great nation. I’ve always received the kind of love that made me believe that is possible. I could be an average dude, but if a complete stranger comes to me and says I’m bumping your music right now, and starts reciting my words, my day is made. I know that I have made it. I just couldn’t bear to see my talents get dusty on some shelf somewhere in the middle of nowhere undiscovered. Instead, I see myself in 10 years producing 5 projects a year on time and getting top notch biz. I see myself as that engineer with that mountain studio, making music on my terms and getting paid top dollars for it. I’ll be rocking the crowd, city after city, better than anybody. That’s where I see myself, living off my dreams that I have worked so hard for.
IAA INDUSTRY NEWS: How can your fans access your music and contact you?
D-A-DUBB: All my fans please download my FREE Mobile App available for Android and Apple Markets or the www.reverbnation.com.dadubb/app. Even if you ain’t my fan, go download me. It’s FREE. www.dadubb.com is my official website where you find out everything that’s going down with D-A-Dubb. www.facebook.com/dadubb or www.facebook.com/dadubbikme is for my page on facebook. For all my music videos and my TV show 303TV please visit www.youtube.com/individualkings. I thank you if you have read this entire interview. I hope I have intrigued you enough to check me out and continue checking me out after you see that I actually do put work into my sound make you, the listener, satisfied every time you slap on some D-A-Dubb. Thank you.