IAA NEW MUSIC VIDEO: PUSHA T F/ RICK ROSS – “HOLD ON”

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Pusha T joins forces with Rick Ross for the video for “Hold On.”The rappers speak directly to young men in their community while reflecting on their drug dealing past.

 

“The concept of ‘Hold On’ is me and Ross performing in front of some neighborhood guys, lecturing and basically telling the people of the neighborhood—our peers, essentially—that we’re here for them and we’re doing this for them,” King Push told MTV News.

Peep the video.

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