K-Rizz is a 20 year old Hip Hop artist from Reno, Nevada. He is apart of a Light Em Up Music, His influences are most of the 90s rappers and old school hip hop trend setters. His style is different and unique with old school beats and creative word play.  His main goal is to help people become aware that we have the power to do what we want and the world is ours. “Live fearless and work for what you believe in. The only way you won’t know is if you don’t try,” is the motto K-Rizz believes in.



IAA INDUSTRY NEWS: What city and state are you from? 

K-RIZZ:  Reno, NV  


IAA INDUSTRY NEWS: What is your music background?  

K-RIZZ: Music has always been a huge part of my life since day one. My grandma was a singer and my uncle was a drummer so I always was around live music as a kid. When I was in middle school I played the trumpet cause I love the harmony in songs the most. Then in high-school I ended up teaching myself guitar and started playing around with writing songs. Once I got to junior year in high school I was fascinated by the feel and style of hip hop, that’s when I started free-styling everyday with some buddies after football practice. As time progressed we got serious and knew music was the route we wanted to go in life. That is why we created Light Em UP Music  


IAA INDUSTRY NEWS: Why do you want to record and release your own music? 

K-RIZZ: Growing up as a kid and seeing how big of an impact major artists had on mass amounts of people was simply amazing to me. I knew that my purpose was to help people and spread positive  messages, but  I wasn’t sure how to do it. I figured out music is the best way to get a message across as well as make someone not feel so alone in their situations. We all have our ups and downs and weird things about us. I want to make music that helps people understand that we all are going through life together just in different ways. In the end we’re all human so don’t stress it if you are lost or confused cause we have all been there before.  


IAA INDUSTRY NEWS: What are your songs about?

K-RIZZ: I think it’s a lot more fun to make a wide variety of songs. Ultimately in the end I write about things that have happened in my life like my sister passing away. I write about things that I  think are going to happen and how I would react. I strive on making people aware that we all have the power to do what we want in this life. The world is yours and nobody can take that away from you. I want to make people aware that the “right” way might not actually be the right way in the end. Just go with what feels right with you, not anybody else. It’s time we enlighten our minds and instead of doing what people tell you to do be yourself and do it differently. In the end if you want change you have to change things.   


IAA INDUSTRY NEWS: Who are your musical influences ?

K-RIZZ: 50 Cent, Snoop Dog, Biggie Smalls, Eminem, Fat Joe, Wiz Khlafia , Currency, Jay Z,  


IAA INDUSTRY NEWS: How would you describe your music to people?    

K-RIZZ: Deep and very meaningful with good intent and positive message but still with a sick style and rhythm for you to nod your head to. I make music people actually have to pay attention and listen to, to fully understand and get the meaning. I strive for mental strength and enlightenment and hope to pass along my ways to others in need.   


IAA INDUSTRY NEWS: What makes you stand out from other artist ?

K-RIZZ: I’m trying to grow with everybody around me and  not be the only one on the top. I know that if I can do it, then anybody can. I’m not just doing this for me. I’m chasing my dreams so others know it’s okay to chase theirs.  We are all good and made to do different things in life. We just need to realize what we want and go out there and get it. I don’t care if I look weird or others don’t agree with what I’m doing cause its what I love to do. It’s how I find my happiness.   


IAA INDUSTRY NEWS: Tell us about one of the hardest challenges you had to face in your music career and how did you overcome? 

K-RIZZ: I’m still going through challenges in my career. Of  course getting started is always the hardest part, but once you’ve started making music then you have to get it out and get it promoted.  So really in the end, you just can’t quit and have to keep on working till you are completely satisfied with yourself.   


IAA INDUSTRY NEWS: What are some upcoming project you are working on? 

K-RIZZ: Recently I’ve been working on my solo mix tape “Indigo Child” which is all about enlightenment and overcoming obstacles set out in your life. I’m planning on dropping that in the beginning of summer. Also I am working on a music video with No Town Prodigies for my song “Call From Heaven”  


IAA INDUSTRY NEWS: What are your career goals? Where do you see yourself in 10 years? 

K-RIZZ: To express my thoughts as much music as possible and make people inspired to do the same. I want to help change how the world thinks. We all need to expand our minds more and start branching. Pretty soon everybody is going to realize that we need each other to make the world go round. Always sticking to your ways and not leaving room for advice or growth will end in world destruction. In 10 years I see myself being a voice that people can trust and look to for inspiration. I want to help others be able to chase their dreams and know that anything is possible.  


IAA INDUSTRY NEWS: How can your fans access your music and contact you? 

K-RIZZ: Website: www.LightEmUpMusic.com  Reverbnation: LightEmUP  Krizz775@gmail.com  Twitter: @Krizz775